The Biggest Moat in Enterprise AI Will Be Account Control

One of the biggest moats in Enterprise AI won’t be the model. It will be account control.

Getting an enterprise to try your product is easy. Becoming so deeply embedded that you become part of their daily operational fabric is much harder.

And don’t let a paid POC give you a false sense of security. The real work starts after that initial win.

The real trap is what A16Z calls the “Yellow Brick Road,” the crowded path of building wrappers while foundation model labs aggressively move up the stack. The enduring value isn’t in model access. It’s in owning the system of work around the model.

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